Our Story
Vivien Liberty started with a simple idea: to create pretty, practical things that make life feel just a little more special. Over the past decade, we’ve grown from a small collection of planners into a lifestyle brand of stationery, home décor, and accessories that inspire creativity, self-care, and joy. Our artwork is inspired by the beauty we see, featuring hand-painted florals and timeless patterns, crafted to bring beauty to your every day.
Since 2011
Vivien Liberty is a fresh chapter in our story. Previously known as Julia Kostreva, we’ve reimagined our brand to reflect a new vision of beauty, empowerment, and timeless design.
For over a decade, we've been designing products we love, and we hope you love them too. Along the way, we’ve had the honor of creating exclusive collaborations with retailers like Target, Anthropologie, CB2, Serena & Lily, Urban Outfitters and West Elm. We’ve been featured in some amazing places like Vogue, Elle, and Real Simple. Our designs have reached countless homes and hearts.
With this rebrand, we’re excited to continue our story as Vivien Liberty, bringing you coveted designs and a shopping experience that feels as special as the products themselves.
We believe in expressing yourself, writing the next chapter, and finding something beautiful to cherish every day. Thank you for letting us be part of your story.
Our Story Through the Years
Vivien Liberty builds on years of thoughtful and joyful design. Here are some highlights from our journey that led us here:
Time Offline
At Vivien Liberty, we celebrate stepping away from screens and reconnecting with what matters most. Whether it’s planning your goals, journaling your thoughts, or savoring a quiet moment, our designs inspire creativity and mindfulness in your daily life.
Our Brand
Vivien Liberty is a lifestyle brand located on the coast of California. Our collections feature hand-painted florals, modern patterns, and luxurious details, crafted to help you organize your life and celebrate the beauty in every moment. We believe in empowering women to plan, dream, and design a life they love.
Our artwork is always based on an original painting or drawing. We love to use different materials like watercolor, acrylic, ink and graphite. When we want a modern graphic look, we take it to the computer and post-process it to be more bold!
We love when the details matter and the aim is to create a full aesthetic. We know you do too! You've got great taste and your style is powerful! Every pattern and material is designed to reflect the beauty you create in your life.
We celebrate the beauty of stepping away from screens and reconnecting with what matters most. Whether it’s journaling your thoughts, planning your goals, or simply savoring a quiet moment, we design to inspire creativity and mindfulness in your everyday life.
Your Next Obsession
Make your day beautiful– find the perfect pieces to organize your life and inspire your space.
